Free Google Sheets SEO Keyword Planner Template (2026 Blueprint)

Why You Need This Template

Building an SEO keyword planner from scratch can be a significant time waste, taking up to 5 hours to set up and customize. This template handles traffic projection formulas automatically, saving you 3 hours of manual calculation time. It’s designed for freelancers, agencies, and small business owners who need to streamline their SEO keyword planning process. With this template, you can focus on high-leverage activities like content creation and link building, rather than spending hours on data entry and calculation.

Template Features Breakdown

  • Core View 1: The main dashboard/table provides a comprehensive overview of your keyword plan, including columns for keyword, search volume, competition, cost-per-click (CPC), and projected monthly traffic. The table is sorted by search volume, allowing you to prioritize high-traffic keywords.
  • Automation: The template includes pre-built formulas to calculate projected monthly traffic based on search volume and competition. For example, the formula =SEARCHVOLUME*(1-COMPETITION) calculates the projected traffic for each keyword, assuming a 1% click-through rate.
  • Fields Included: Key data points include:
    • Keyword
    • Search volume
    • Competition (0-1 scale)
    • Cost-per-click (CPC)
    • Projected monthly traffic
    • Status (e.g., “researching”, “in progress”, “published”)

How to Install & Customize

  1. Duplicate: Click here to copy to your workspace to create a copy of the template in your Google Sheets account.
  2. Setup: Change the ‘Status’ column to match your workflow by editing the dropdown options in the “Status” column. For example, you can add or remove options like “researching”, “in progress”, or “published” to fit your team’s process.
  3. Connect: Integrate with your marketing team by sharing the template and setting up permissions. You can also connect this template to other Google Sheets or tools like Google Analytics or Google Ads.

“Supercharge” This Template

[!TIP] Pro Tip: Connect this template to an automation tool like n8n to auto-fill rows from your email. For example, you can set up a workflow to automatically add new keywords to the template whenever you receive an email with a specific subject line or keyword.

FAQ

Q: Is this free on the Google Sheets plan? A: Yes, this template is free to use on the Google Sheets plan, with no limitations on the number of rows or columns.

Q: Can I share this with clients? A: Yes, you can share this template with clients by setting up view-only or edit permissions. To do this, click on the “Share” button in the top-right corner of the template, enter the client’s email address, and select the desired permission level. You can also use Google Sheets’ built-in collaboration features to work with clients in real-time.

📚 Continue Learning

Check out our guides on Google Sheets and Marketing.